Intelligent Brand Analysis
Margaux Matrix is the long-time preferred provider of brand recognition technology and services by brands and rights holders around the world.
With a brand-monitoring database of thousands of events monitored since 2003, benchmarking of sponsor exposure and value is greatly enhanced.
Our philosophy is simple:
Quality analysis of broadcast content + independent valuations = informed client decisions on ROI
Powerful and unique technology
Margaux Matrix uses bespoke image recognition software from Magellan™ at the heart of its processes
Broadcast analysis services to global brands associated with televised sports events, brands that sponsor all kinds of events, and product placement
Independent brand exposure measurements to clients on all sides of the sponsorship equation
Long-term experience and data collection means an unparalleled resource of benchmark data